Fitness Boot Camp Business Plan
Just about every fitness center and gym seems to offer a version of the trendy boot camp workout these days. Some go with a pseudo-militaristic theme, complete with camouflage gear. Others refer to standard circuit classes as boot camps.
Deciding what type of boot camp workout you want to teach determines where you’ll hold it, what equipment you’ll need, what exercises you’ll introduce to clients and, most importantly, who your target clientele will be.